Junior Paid Media Executive – Google & Meta Ads

Position : Junior Paid Media Executive – Google & Meta Ads We’re looking for a hands-on Junior Paid Media Executive with 6–18 months of experience in managing Google Ads and Meta Ads campaigns. The role is perfect for someone who wants to grow their skills in performance marketing, campaign optimization, and digital strategy while working on real client projects in the Salon & Wellness Industry. The ideal candidate should be process-oriented, data-driven, and excited to work in a fast-paced team environment Job Requirements 6 months to 1.5 years of hands-on experience in paid media advertising Must be available to work from our office (no remote/freelance engagement) will need to attend an offline interview to complete a skill-test assignment Familiarity with digital marketing fundamentals – especially performance-based campaigns Willingness to follow structured checklists and internal SOPs Comfortable working with teams across departments (design, web, content) Comfortable interacting with customers for coordinating campaign requirements and communicating results Ability to work under deadlines and manage multiple client projects Eagerness to learn and grow in a fast-paced marketing agency environment Strong ownership mindset with attention to detail Must-Have Skills Possess practical knowledge on how to conduct Paid campaign & Organic Keyword research for a business website including the ability to segment them on basis on sales funnel stages Practical experience in Google Ads and Meta (Facebook/Instagram) Ads campaign setup and execution Understanding of campaign objectives, targeting, bidding strategies, and ad copywriting Ability to track conversions via Google Analytics and interpret performance insights Ability to optimize campaigns based on budget, keyword competition, and audience behavior Experience in creating and presenting campaign reports using Google Ads / Meta Ads Manager / Google Analytics Excellent written and verbal English communication skills Demonstrated ability to handle client campaigns independently Exposure to lead generation or sales-focused campaign objectives Bonus Skills Experience in client-facing communication, including call/email reporting and feedback Knowledge of Google Tag Manager and Facebook Conversion API setup Familiarity with A/B testing for ad creatives, landing pages, or audience segments Understanding of funnel-based campaign structures (TOFU, MOFU, BOFU) Third-party digital marketing certifications (e.g., from Coursera, Udemy, or LinkedIn Learning) Knowledge of lead magnets, email capture flows, or landing page best practices Key Responsibilities Support the Paid Campaign Strategist in executing Google Ads & Meta Ads as per SOPs Use internal checklists to ensure proper tracking setup, conversion goals, and ad hygiene Coordinate with design and web development teams for landing page assets and creative approvals Monitor campaigns regularly and flag performance or pacing issues proactively Create and update weekly and monthly campaign reports using Ads Manager and Analytics Help maintain social media content calendars for ad promotions Coordinate with clients to gather inputs on offers, budgets, creatives, and timelines Maintain data security and confidentiality using our internal protocols Attend daily standup calls to discuss, update project status and progress. Collaborate with the team constructively and communicate clearly when stuck

If any one is interested please share me your resume to this mail id : apply@radical.co.in